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Dr Pramukh Nanjundaswamy Vasist

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I hold a Ph.D. in Information Systems from IIM Kozhikode and a master’s degree from IIM Mumbai. With corporate experience as a distinguished techno-functional industry leader, I seamlessly bridge practice and research. My research interests span areas such as fake news, artificial intelligence, social media dynamics, mobile addiction, and behavioral and managerial challenges within information systems. My research has been featured in top-tier journals, including FT50, ABS 4, and ABDC A* ranked journals. I have also presented my work at globally recognized conferences such as ICIS and IFIP and was a fellow at the prestigious ICIS Doctoral Consortium in 2023. My contributions have been widely acknowledged through multiple best paper and best reviewer awards. By integrating my rich consulting experience with academic pursuits, I aim to elevate practices and research in Information Systems, fostering an environment where knowledge and innovation thrive in unison.

Education

Ph.D. Information Systems, Indian Institute of Management Kozhikode (IIMK) 

(Dissertation: Deepfakes and social media disinformation: Theoretical and empirical insights from the evolving landscape)

PGDIM Indian Institute of Management Mumbai (formerly NITIE)

B.Tech National Institute of Technology Calicut (NITC)

Research Interests

Domain: Dark side of technology (e.g., Fake news), Artificial intelligence, ICT for sustainable development, Social media dynamics

Methodology: Systematic literature reviews and Meta-synthesis, Qualitative comparative analysis, Social network analysis

You can find my Full CV here.

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